About Jareau

It’s been a long road, getting from there to here.

My story

As I walked down the stairs of the World Trade Center on the morning of September 11th, 2001, I realized that life has a whole lot to offer. Today, many years later, not only am I happy to be here, I’m happy to be doing good stuff, with good people. One thing I either got from 9/11, or I inherited (the jury is still out), is that I don’t stop working. Every day is a step in some positive direction. Here are just a few things I spend my time on:

  • Online Business with a focus on data-driven decision-making
  • Currently working on a Ph.D.
  • Being a supportive husband to a rockstar wife with an incredible career
  • Raising a baby boy
  • Raising a fur-child

Jareau, in 51 seconds:

Professional Life

Currently a Senior Level Business Analyst with a focus on Online Business and Online Marketing. Admittedly, though, most of my career has had a similar focus.

Methodically. From ideation & discovery, to requirements gathering & documentation, to design & implementation, on through to testing, launch and optimization.

Pretty simple, in fact: data centric decision making. Why make a decision if the data doesn’t support it… any decision?

Education is key. I explain, outline, and provide examples and evidence as I go. Especially with cryptic topics.

I’m working on building a knowledge bank, and a team of supportive players, that can provide value to SMB’s.

Academic Journey

2 different states, 1 U.S. territory, 4 completed degrees, and 1 that I’m currently working on – this will be the last one, I promise. It’s probably safe to say I enjoy the academic process.

Ph.D. @Nova Southeastern University
MBA, International Business @Florida International University
BBA, Information Systems @Pace University
AAS, Accounting @Interamerican University


Over the years I’ve dabbled in various ways to spend my leisure time; some more emphatically than others.

Latin Dance, since 1999
Video Production, since 2001
Motorsports, since 2001
Scuba Diving, since 2013

The Many Hats I Wear

The Digital Marketer

I spend quite a bit of time looking at how technology affects business, explaining technology to business folks, and explaining business to technology folks. Read More about Jareau's professional endeavors

The Student

Learning things is nice. Nice things come out of it, like, being able to pay the mortgage, and, eating. Eating is nice. I recommend learning if you like eating, and enjoy paying the mortgage. Read More about Jareau's Academic Journey

The Creative Mind

I do mostly video, but I'll dabble in photography. And I enjoy consulting with friends about the events they produce, and the fun businesses they run. Read More about Jareau's Hobbies and Pastimes

Jennifer “JJ” Jareau

Nope, that's not me. Though, she did make my name pretty popular. Jennifer "JJ" Jareau is a not a real person. I'm the real Jareau 🙂 There are other Jareau's, find out who they are here.












cups per week

Brands I’ve Worked With

I’ve worked with some pretty awesome companies. Fortune 500, 100, Agencies, nonprofits (I got a call once from the White House, that was exciting), entertainment companies, and more.

My TEDx Talk: After The Dust Settled

In this TEDx Talk, I recount my 9/11 story and how that experience influenced a major part of my life. Take a look.
Jareau AlmeydaAbout Jareau